Diapositiva 1
PMNCH 20th Board Meeting Ottawa, 18-19 May 2017
PMNCH closer alignment with EWEC Ann Starrs, Acting Vice-Chair
The Partnership for Maternal, Newborn & Child Health
Secretariat Hosted by the World Health Organization and Board Chaired by Mrs Graça Machel
2 2
Every Woman Every Child and PMNCH: Better alignment for better results
EWEC Framework aligns SRMNCAH partners in SDG era, harnesses energy toward common goals
EWEC since 2010: Increasing brand recognition, powerful political champions
including the UN SG, links health with drivers of change across the SDGs
PMNCH: since 2005: Increasing partners (800+, 77 countries), constituency
groups (10), evidence-based advocacy and accountability with proven results
Yet: How to reduce gaps between global policy positions and action on the
ground? (...) 3 3
Proposal 1: Common branding for stronger joint identity
New name and logo allows for full SRMNCAH+N continuum, bringing PMNCH into the SDG era and aligning with EWEC
New tagline highlights importance of adolescent health
Empowerment : key concept across SDGs
Retains PMNCH identity through purple colour, ribbon, name (Partnership for…)
4 4
Proposal 2: Common website for stronger action
Current situation: Two different websites, two different Twitter accounts, two different Facebook sites = fractured audiences, messages
Proposed change: Produce a common website for advocacy and
accountability, promoting EWEC messages and directing partners to key resources for improved alignment and action
Proposed process: Unify on the www.everywomaneverychild.org site.
Integrate PMNCH content and create a common hub for content from other EWEC partners -- within health and across the SDGs
What would change: New site design, attractive campaign “face”
combined with news, information and tools for stronger partner action
4
http://www.everywomaneverychild.org/
5 5
Proposal 3: Common work plan for stronger impact
Current situation: Two different work plans, clear domains often unclear in practice = potential duplication, confusion (internal and external)
Proposed change: Unify PMNCH and Executive Office of the UN Secretary
General (EOSG) workplans to clarify roles and responsibilities in common areas of EWEC advocacy, accountability and partner alignment
Proposed process: Expand approach of EWEC Partners framework, with fully
combined PMNCH-EOSG workplan for 2018 at outcome and output levels
Potential implications: Joint fundraising, joint secretariat functions, joint
oversight, joint reporting
6 6
Navigating together: Consultation and guidance
Proposed next steps for discussion and consultation:
- Establish ad hoc working group linked to the EC to guide consultation on
branding, website and joint workplanning processes - Agree timeline for development with 2017 and 2018 milestones to undertake
clear and accountable action
7 7
Phased approach: Milestones 2017-2018
Sept 2017 (UNGA, New York) Unveil Partnership for EWEC brand, soft launch of common EWEC website and social media platforms
May 2018 (WHA, Geneva) Joint website fully functional, joint 2018 PMNCH-EWEC workplan fully agreed
EWEC Partners’ Forum (TBC) Organize joint forum to drive attention and progress for Global Strategy through closer partner alignment
8 8
Thank you
Slide Number 1
Every Woman Every Child and PMNCH: Better alignment for better results
Proposal 1: Common branding for stronger joint identity
Proposal 2: Common website for stronger action
Proposal 3: Common work plan for stronger impact
Navigating together: Consultation and guidance
Phased approach:Milestones 2017-2018
Slide Number 8
Language:English
Score: 986729.2
-
https://www.who.int/pmnch/abou...governance/board/b20_item5.pdf
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Score: 986440.4
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https://www.unglobalcompact.or...tting-started/brand-guidelines
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ENFORCEMENT OF COMPETITION POLICY IN THE RETAIL SECTOR: COMPETITION ISSUES IN THE FOOD RETAIL CHAIN
Retail market concentration is growing and the
possibility for new entries or the growth of small actors is diminishing;
(b) Competition bottlenecks may be better dealt with under an ex ante regulatory
regime than under competition rules;
(c) Anti-competitive practices of supermarkets are widespread, simultaneous and
multifaceted, pointing to a structural market failure;
(d) Vertical integration and foreclosure practices by supermarkets place the
former vertical relationships between grocery brands and supermarkets in a new horizontal
dimension, that is, a non-reciprocal commercialization agreement with competitors, whose
brands compete head-on with independent brands in a store;
(e) For many years, competition law and policy enforcement has been biased
against manufacturers (suppliers) and in defence of retailers. (...) Separation of independent brands from supermarket sales activities
45. In order to ensure equitable access by independent brands to supermarkets and fair
in-store competition with supermarket brands, there is a need for supermarkets to maintain
separate accounts for sales of their own brands and of independent brands. (...) In addition, in Spain, there is a new law
on measures to improve the functioning of the food chain.25 Finally, as vertical integration
of supermarket and grocery brand activities and supermarket control over in-store
competition under a retail business model raises significant competition-related problems,
public authorities

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Score: 934577.3
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STRATEGIC COMMUNICATIONS FRAMEWORK FOR STATISTICAL INSTITUTIONS
and Levy, S.J. 1955. ‘The Product & the Brand’, Harvard Business Review,
March/April)
• A brand emerges as various “authors” tell stories that involve the brand. (...) B. Why is branding important?
17. A mature brand is part of an organization’s DNA. (...) As a statistical organization, you have a brand whether you acknowledge it or not.
Therefore, it is important to control and own your brand.
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Score: 928902
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PROPOSAL FOR AMENDMENTS TO REGULATION NO. 117 (UNIFORM PROVISIONS CONCERNING THE APPROVAL OF TYRES WITH REGARD TO ROLLING SOUND EMISSIONS AND/OR TO ADHESION ON WET SURFACES AND/OR TO ROLLING RESISTANCE)
Paragraph 2.2., amend to read:
"2.2.2.3. "Brand name"/trademark or "Trade description"
Means the identification of the brand or trademark as given defined by the
tyre manufacturer and
Marked on the sidewall(s) of the tyre. (...) It may coincide with the
brand name/trademark."
Renumber 2.4. to 2.8. as paragraphs 2.6. to 2.10.
(...) Brand name(s)/trademark(s) of the type of tyre:
4.2.
Language:English
Score: 928039.8
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daccess-ods.un.org/acce...RANS/WP.29/GRRF/2016/14&Lang=E
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PROPOSAL FOR AMENDMENTS TO REGULATION NO. 117 (UNIFORM PROVISIONS CONCERNING THE APPROVAL OF TYRES WITH REGARD TO ROLLING SOUND EMISSIONS AND/OR TO ADHESION ON WET SURFACES AND/OR TO ROLLING RESISTANCE)
Paragraph 2.2., amend to read:
"2.2.2.3. "Brand name"/trademark or "Trade description"
Means the identification of the brand or trademark as given defined by the
tyre manufacturer and
Marked on the sidewall(s) of the tyre. (...) It may coincide with the
brand name/trademark."
Renumber 2.4. to 2.8. as paragraphs 2.6. to 2.10.
(...) Brand name(s)/trademark(s) of the type of tyre:
4.2.
Language:English
Score: 928039.8
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HOW THE BRAND HOUSE HELPS - NETHERLANDS
Figure 1.
The brand house of Statistics Netherlands
2. The foundations of the brand house are laid by the values: relevant and reliable.
(...) As part of the mission of Statistics Netherlands is to meet the needs of
society, the office is committed to responding to these changing needs.
12. Putting the brand house into practice is an on-going process: it requires continually
looking for new opportunities to reach target groups and serve them.
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Score: 927945.5
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PROPOSAL FOR AMENDMENTS TO REGULATION NO. 54 (UNIFORM PROVISIONS CONCERNING THE APPROVAL OF PNEUMATIC TYRES FOR COMMERCIAL VEHICLES AND THEIR TRAILERS)
Insert a new paragraph 2.3., to read:
"2.3. Brand name/trademark
means the identification of the brand or trademark as defined by the
tyre manufacturer and marked on the sidewall(s) of the tyre. The brand
name/trademark may be the same as that of the manufacturer".
(...) The manufacturer’s name or the Brand name/trademark;
3.1.2. The trade description/commercial name (see paragraph 2.4. of this
Regulation).
Language:English
Score: 926694.7
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daccess-ods.un.org/acce...RANS/WP.29/GRRF/2016/13&Lang=E
Data Source: ods